The Brief

Pygott & Crone are a leading Estate Agency in Lincolnshire with 9 strategically placed offices throughout the county.

Pygott & Crone approached TJS to build a fully content-managed search-engine-optimised website with a mobile friendly version. The website was to be integrated with data feeds and search tools provided by major Estate Agency software providers ReapIt and Vebra.

Our Solution

For Sale properties, we selected Reapit’s realtime API to give us a high level of control over the presentation of search results and property, whilst leveraging ReapIt’s existing search tools to allow search by location, property features, etc.

For rental properties, data was collected from Vebra daily and presented on the website.

The website also showcases Pygott & Crone’s other residential and commercial property services. The website has a comprehensive Property Tracker for Vendors to be able to keep up to date with all aspects of their property portfolio. Visitors can also sign up to receive up to the minute property alerts to ensure they can see properties the second they come onto the market.

It is essential, with any site, to monitor the feedback from staff and customers and also traffic through Google’s Analytics software. It is only with the continuous process of analysis, review and improvement that the site will achieve the greatest return for the client’s investment.

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