"Growth since launch has been fantastic" - Matthew Carr, PowerToolSpares
The launch of the new Power Tool Spares site has been a huge success. It's been live since the beginning of the year and all the KPIs have been up. Year on year here are the figures.
- Visits are up 14%
- Transactions are up 19%
- Conversion rate is up 5%
- Total revenue is up 21%
- 90% of purchases are made in the first visit
- Page views are up 97%
- 70% of all visits are generated from organic listings
- Bounce rate is down to an amazing 5.5%
Search Engine rankings
- For the search term "<manufacturer> spares, 28 of the manufacturers listed on the site are in the number one position on Google, 30 others are in the number 2 position and 26 are in position number 3.
- Since March we have doubled the count of number 1 search listings for the site.