New logo for local home builder

Posted 20 November 2013

In Web design, Branding and Design, Print media

Haycroft Homes has been granted planning permission to build over 50 new homes in Holbeach, Lincolnshire. This newly formed company approached TJS to create a logo for Haycroft Homes to be used on all kinds of media including, brochures, letterheads, business cards, hoarding, property signage and a new website.

After a consultation period, a few hours with a thinking cap on and some magic worked in our design studio, TJS came up with the new logo which reflected their rural location and welcoming construction of a home. The logo incorporates the graphical element of a house and a tree using negative space with a friendly and receptive typeface.

A holding page accepting expressions of interest has been launched prior to completion of a fully featured website for the new development.