Sticky Labels reaches new markets
Long-standing TJS customer, Gideon Hall has been flexing his entrepreneurial muscles with the launch of a new StickyLabels.com website. Back in 2000 Gideon first used the Internet to offer his customers "Short runs of printed labels, FAST". A traditional mail order business, the Internet opened up a much larger market and an intensive growth period began.
Subsequent upgrades to the site gave Gideon's customers the ability to design their own labels. Gideon also worked with TJS to target different businesses with labels that best suited their needs. This, combined with well written copy, gave stickylabels.com very high rankings on Google's Organic listings. The new site has a completely re-written back-end that feeds database content into a brand new Flash label design engine with enhanced usability. The front end of the site has also been re-written to accommodate a broader product range and additiona l customer service features. The next phase of development takes this new platform and extends it in two exciting ways. Firstly, the design engine will be able to accommodate clothing, signs and a range of stationery, all of which can be personalised with the customer's own content. The second advancement is an affilliate management system that has huge potential to drive sales without an equivalent investment in online development costs. It allows 3rd party site owners to design their own products, using the new design engine, and sell these through their own websites with Vine Lodge Products (StickyLabels' holding company) fulfilling these orders. Gideon commented: "Having had TJS design all of my best sites previously, I didn't even consider using another company. TJS have always offered me the right combination of flexibility, innovation and technology, and I was sure I would get good results by using them again. I am not usually easily surprised, but having seen the time that TJS have taken to understand and cope with my new demanding requirements, and the complex programming that has gone into producing an easy-to-use site, I have been astounded at their output. From my experience, any website design company will design a website, only TJS have ever designed my customers a complete label purchasing system."